There can be some confusion over the definition and best practices of SEO search engine optimization. In a nutshell,SEO can be defined as the process of selecting targeted keywords and phrases which help to boost your website rankings in the major search engines. Legitimate SEO is very different from the practice of search engine spamming. Quality SEO will add to the user experience by making a website more user friendly. On the other hand,spamming generally detracts from the website quality and does not offer a good user experience for site visitors. Of course,there is a lot of gray area in between the two extremes of quality content and spamming. SEO is about making pages more readable and friendly to search engines by highlighting the keywords and topics which are most related to your content.
Following some accepted best practices in SEO search engine optimization can help you to boost traffic to your website and improve your search engine rankings. Sticking to the tried and true tactics in SEO will help ensure that search engine spiders can effectively crawl and index your site. You should start by evaluating your website and asking some fundamental questions relating to SEO,including whether the keywords you are targeting are relevant to the content on your site. You should also figure out whether your targeted keywords are used frequently in search queries. Your page titles should feature your targeted keywords,and your website should use H1 header tags on all of the prominent titles. You should also evaluate the body of your permanent copy to ensure it is contextually sufficient and rich in keywords.


